Publicist
In her full-time positions and as a consultant, Elyse Glickman
has done various public relations projects in the film, music and television areas of the entertainment industry that demand an individual with experience in campaign development (individually or on a team), media relations, personality/artist/product representation and creation of marketing materials. With her combined experience in public relations, journalism, marketing and desktop publishing, she can provide her clients with high quality, "out-of-the-box" work on projects where conveying the uniqueness of a person, product or production is essential.Her professional background is strongly rooted in written communications, with an emphasis in entertainment (music and motion pictures) and consumer products. She has been a published entertainment/features writer/editor since 1989, where she had celebrity interviews, reviews and feature stories published in a variety of national and local publications. Her introduction and interest in the world of entertainment and consumer products publicity was sparked through the many contacts she made with agencies and publicists on both coasts (especially with music-related projects). She moved to Los Angeles in 1994, where she has been doing public relations work ever since. Most notably, at Rogers & Cowan and the Screen actors Guild, she was responsible for the creation of new business proposals and letters, event planning ideas, preparations of brochures and display advertising, redesign of press kits, creation of client newsletters, and media outreach and follow-up on published articles about clients.
Since setting up her own shop in April 1997, Elyse Glickman has represented "The Los Angeles International Short Film Festival," Denise
Cook (star of Black Entertainment Television's "ComicView/Blackberry
Inn"), Michael Dean Jacobs (lead in the forthcoming feature "Orgazmo"
with Trey Parker), Disney animator Mark Kalesniko and Producer/Writer/Actress Kim Dawson. Elyse took Kim Dawson's film, "The Road," to Park City Utah, where it was screened concurrently with the 1998 Sundance Film Festival and was featured in several articles about events taking place in Park City that week.You can contact Elyse Glickman at (213) 938-5614, or send e-mail to her at 4elyse@earthlink.net.
Elyse Glickman - resume
Unique, multi-faceted professional background in public relations, marketing, entertainment/features journalism, advertising and desktop publishing. Intuitive and inventive with a proactive work philosophy and a commitment to creating innovative "out-of-the box" output for clients. Recognized for expanding the scope of public relations, marketing and publications projects and opening people up to new ideas.
Professional Experience
Freelance Public Relations Consultant. April 1997 - Present
• Developed newsletters, brochures, marketing materials and plans for various clients. Business Writer/Marketing Department, Arthur Andersen LLP. August 1996 - March 1997
• Created newsletters, brochures, information kits, recruiting materials, PowerPoint presentations, display advertising and business seminar invitations for the "Big Six" accounting firm
• Updated and reorganized the "Metro Southern California" regional portion of the Arthur Andersen internet site as that region's "web master"
Assistant Director of Communications, Screen actors Guild, Los Angeles, CA. April 1996 - July 1996 (short-term engagement)
• A great opportunity to work for SAG during a transition period. Redesigned and relaunched the Hollywood Call Sheet and National Call Sheet newsletters, wrote and issued Guild press releases to print and electronic media contacts, designed SAG display ads, business correspondences and event mailers, and participated in other publicity outreach activities
Marketing Assistant, Rogers & Cowan, Los Angeles, CA. January 1995 - March 1996
• Developed copy and design of marketing and public relations materials including brochures, public relations presentations, product launches, proposals, press releases, client newsletters, trade magazine advertising, and new business correspondence for R & C’s Motion Picture, Music & Corporate/Consumer Marketing Divisions • Outreach and follow-up with target electronic and print media
• Maintained and expanded databases of prospective clients and business contacts, and used Nexis/Lexis, Bacon's Multimedia Directory and America Online to do research information on prospective clients and target media for specific campaign
• Devised budgets and timelines for prospective clients Editor/Copywriter, Elek-Tek, Skokie, IL. November 1993 to March 1994
• Copywriting and editing of marketing materials, print ads and catalogue copy for retailer of computer hardware and software. Public relations work to promote the Elek-Tek store chain's expansion and opening events Resume of Elyse Jessica Glickman -- Page 2
Managing Editor, INsider Magazine, Skokie, IL. December 1992 to November 1993
• Management of editors, interns and freelance writers
• Coordinated editing, layout and production work
• Developed promotional campaigns and wrote several major feature stories on new products, employment and entertainment to expand the base of this 1,000,000-circulation magazine and attract new advertisers
Editorial Assistant/Reporter, The Syracuse (NY) New Times, Sept. 1991 - November 1992
Entertainment/Features Editor, Chicago Flame, Sept. 1987 - June 1991
• Launched the Inferno, the Flame’s weekly entertainment pullout section. The Inferno’s extensive coverage of national and local entertainment helped boost the circulation from 9,150 to 21,000.)
Education
S.I. Newhouse School of Public Communications, Syracuse University. M.S.J/Magazine Journalism, Spring 1993
University of Illinois at Chicago Honors College. B.A./French Business Studies (emphasis on marketing, management and advertising). June 1991
Universite Laval, Quebec City, Canada. French Immersion Program, Summers of 1988 and 1990
Skills
PC and MAC: Microsoft Word 6, Word Perfect 6.0, Quark Xpress 3.3, PowerPoint and Microsoft Excel 5.0, FileMaker Pro 2.0, FlowCharter, Nexis/Lexis, Bacon's Media Directory and PhotoShop 3.0
MAC: TypeReader 2.0, Aldus PageMaker 5.0, and Aldus Persuasion 3.0. Some Illustrator 5.0 Read and speak fluent French
Professional Organizations
• Independent Feature Project West, June 1997 - • Los Angeles Junior Chamber of Commerce, Fall 1996 - . Public Relations Committee and volunteer work • Los Angeles MAC Group, Spring 1995 - • Chicago Women in Publishing - Spring 1993 - Fall 1994. President/Founder, CWIP Postgraduate and Student Support Group • Society of Professional Journalists/Chicago Headline Club, 1993 - 1995 • University of Illinois at Chicago LAS Alumni Board 1993-1994
References, writing samples and freelance journalism information available upon request.
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